Also calledText Morphing, Fluid Typography, Liquid Morphing Text
One word or letter transforms into another by changing shape, font or weight in place rather than swapping.
Use for
Wordmarks, titles, transitions between words
Prompt
Replace [scene] with the shot and [duration] with how long it should take, then paste the prompt into your AI agent. Each prompt includes the name of the technique, so next time you can simply ask for it by name.
This is for a motion graphics video. In [scene], turn one word or letter into another with a "Text Morph" (also called text morphing, fluid typography or liquid morphing text): the letterforms reshape in place until they have become the new ones.
Carry every stroke continuously from its old shape to its new one — nothing fades out, cuts or swaps, so the viewer watches one form become the other. Morph letter to letter, shift the weight or font of the same word, or let the shapes melt together and set again like liquid.
Fit the change into [duration], and hold each word long enough to read before and after the morph.
One image or shape smoothly warps into another while cross-dissolving.
Use for
Transformations, 90s-style music videos, logo and shape changes
This is for a motion graphics video. In [scene], use "Morphing" (also called an image morph or morph): one subject smoothly warps into another while the two pictures cross-dissolve.
The outline should bend continuously from the first shape into the second as the surface blends between them, so it reads as one thing transforming — a plain dissolve would only fade one picture over the other without reshaping anything.
Give the change [duration], and hold on each subject before and after so the viewer can read what it turned into.
Text sits on a curved path and travels along it, entering, swirling and leaving while following the curve.
Use for
Titles, swooshing intros
This is for a motion graphics video. In [scene], animate a line of "Text on Path" (also called text path animation or text along path): the text sits on a curved path and travels along it, entering, swirling through the bends and leaving.
Keep every letter standing on the curve and turning with it as it goes, so the line of text bends like a ribbon instead of sliding across as a rigid block.
Run the pass over [duration] at an even flow, and keep the path one smooth, sweeping curve so the letters stay readable through the bends.
Also calledOpening Crawl, Roll-Up, Scrolling Typography
Paragraphs of text scroll up and tilt back in perspective, shrinking toward a vanishing point; distinct from Credit Roll, which stays flat.
Use for
Film openings, space-opera homages
This is for a motion graphics video. Open [scene] with a "Title Crawl" (also called an opening crawl, roll-up or scrolling typography): paragraphs of text scroll up while tilted back in perspective, shrinking toward a vanishing point.
Lay the text on a plane that leans away from the viewer, so lines enter large at the bottom and fade out small in the distance — unlike a credit roll, which stays flat and the same size all the way up.
Run it over [duration] at a steady pace, slow enough that each line can be read before it recedes.
Text with real depth thickness rotates or flies in 3D space so its sides catch light.
Use for
Trailers, sports and gaming titles
This is for a motion graphics video. Title [scene] with "3D Extruded Text" (also called 3D text animation or an extruded title): the letters have real thickness, and they rotate or fly through 3D space so their sides catch the light.
Shade the sides differently from the faces and let that shade change as the text turns — the depth has to read as a solid block, not as a flat drop shadow behind the letters.
Play the move over [duration], and ease into a final angle where both the faces and the sides are visible.